Starter Retinol Serum for Fine lines + Wrinkles

Starter Retinol Serum for Fine lines + Wrinkles

THE GOLDEN RULE - Retinoid/Retinol Serum

THE GOLDEN RULE - Retinoid/Retinol Serum

Starter Retinol Serum for Fine lines + Wrinkles

The INKEY List

Starter Retinol Serum for Fine lines + Wrinkles

Serum · 37 ingredients · UK

The Inkey List Starter Retinol Serum for Fine lines + Wrinkles is a gentle, barrier-supporting beginner retinol serum that visibly smooths fine lines, evens tone, and refines texture, without irritation.

VeganCruelty-free
THE GOLDEN RULE - Retinoid/Retinol Serum

THE ROUTE

THE GOLDEN RULE - Retinoid/Retinol Serum

Serum · 47 ingredients

THE ROUTE The Golden Rule retinoid/retinol serum is a next generation retinoid, a more powerful retinol formula, that improves the appearance of fine lines, wrinkles and skin's texture and tone while you sleep.

Your fit

Set your skin profile to see how these suit you

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How these two interact

Caution — space these apart

Better split by time

Retinoid+L-Ascorbic Acid

Better split by time

Use on separate days

Retinoid+Hyaluronic Acid

Counters retinoid dryness

At a glance
Vegan
Cruelty-free
Price
$9.80
$75.20 less
$85
Key ingredients

Retinol

A retinoid that speeds cell turnover to smooth texture, soften lines, and clear pores.

Squalane

A lightweight, biomimetic oil that softens without clogging pores — pairs perfectly with strong actives to offset dryness.

Vitamin E

An antioxidant that protects the barrier and supercharges vitamin C.

Glycerin

The workhorse humectant — simple, effective, and exceptionally well-tolerated.

Bisabolol

A soothing ingredient that calms redness and irritation.

Glycine Soja (Soybean) Oil

A nourishing plant oil that softens skin and helps seal in moisture.

HPR (Retinoid)

A retinoid that speeds cell turnover to smooth texture, soften lines, and clear pores.

AHA

L-Ascorbic Acid

A form of vitamin C — an antioxidant that brightens, fades dark spots, and supports collagen.

Hyaluronic Acid

Holds water in the skin for instant plumping and hydration.

AHA

A water-soluble acid that exfoliates the surface for smoother, brighter, more even skin.

Squalane

A lightweight, biomimetic oil that softens without clogging pores — pairs perfectly with strong actives to offset dryness.

Vitamin E

An antioxidant that protects the barrier and supercharges vitamin C.

Shea Butter

A rich butter that deeply softens and protects dry skin.

Glycerin

The workhorse humectant — simple, effective, and exceptionally well-tolerated.

HPR (Retinoid)

A retinoid that speeds cell turnover to smooth texture, soften lines, and clear pores.

Bisabolol

A soothing ingredient that calms redness and irritation.

Glycolic Acid (AHA)

A water-soluble acid that exfoliates the surface for smoother, brighter, more even skin.

Titanium Dioxide (CI 77891)

A mineral filter that physically blocks the sun — gentle, good for sensitive skin.

What it targets

Hydration

Barrier

Anti-aging

Texture

Acne

Soothing

Antioxidant

Hydration

Barrier

Brightening

Anti-aging

Texture

Acne

Soothing

Antioxidant

Protection